See exactly what your money brings back to life.
Bright Greens are a way of participating in the healing of nature on Australian farms. You choose how much to support, we show you the evidence behind it, and 72.5% of the net proceeds is shared equally among the farmers in the pool.
You’ve wanted to help nature.To be part of a solution.
A receipt. A logo. A warm feeling. And no idea what changed on the ground, or whether anything did.
The farmers healing nature are often limited by their own budgets. The benefits reach all of us, but their work has too often gone unrecognised and unrewarded.
A way to participate in the healing of nature. You buy a record of ecological work already done and assessed, see the evidence, and 72.5% of the net proceeds is shared among the farmers in the pool.
A way of participating in the healing of nature.
You don’t have to be a farmer to be part of this. Your Bright Greens recognise work already done to heal soil, restore water and bring species back. Your purchase rewards that work and helps farmers continue it — with the evidence of what has changed behind every Bright Green.
You can help this work continue.
People and organisations around the world can participate in the healing of nature on Australian farms.
You choose your support.
Buy Bright Greens at a scale that matters to you, backed by the record of work already done.
Farmers receive the reward.
72.5% of the net proceeds is shared equally among all the farmers in the pool, not just the farm linked to your Bright Greens.
The work can go further.
That income helps farmers continue caring for the land, with tools such as FarmEye supporting their work and recording what changes.
You are part of living value.
Healthier soil. Water held in the landscape. Species returning. You help support the farmers creating this living value.
Four steps from a paddockto a Bright Green.
This is Integrity Earth’s new evaluation method, now being applied to the farms in the pool. The Bright Greens on sale today come from the earlier PIE System, where each one matches one PIE Point. New Bright Greens made this way will be offered under their own terms.
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The farmer runs the farm in FarmEye.
Every paddock, every herd, every season — production, finances, planning and what the land is doing — kept in one app, as the farmer works.
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The land is measured.
Soil, water, ground cover and the species coming back are measured on the farm, then checked against satellite data and other independent sources.
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Before · illustration 
After · illustration What changed is assessed.
The improvement is assessed — what changed, when, and how confidently it is known — with a view to independent verification over time. The same country, before and after.
Images illustrate contrasting grazing practices; they are not a measured before-and-after record.
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The improvement becomes a new Bright Green.
That ecological improvement is measured in hectare-years and represented as a new Bright Green, offered under its own terms, including how payments are shared.
That is where a Bright Green’s value comes from — not from what the farm sells, but from what the land regains.
Valuing what we’ve taken for granted.While it’s alive.
Soil that holds water. Species returning. Ground cover through a dry summer. Bright Greens give us a way to value the living systems that care for us — and reward the people helping them thrive.
Four signs of a living landscape.
Soilthat holds water and feeds roots
Waterthat stays on the land
Speciesthat come back
Ground coverthrough a dry summer
Every Bright Green draws on a pool of working farms, each assessed on the same framework, and carries the evaluation evidence of its batch.
Each Bright Green carries a PIE Certificate: the evaluation evidence created when its batch was minted, permanently attached and viewable on the blockchain.
A record that this work happened, and the knowledge that 72.5% of the net proceeds is shared among the farmers in the pool.
Not one farm. A growing circle of producers.
Every Bright Green draws on a pool of assessed farms. As new farmers join, they start receiving a share.
Income that moves independently of commodity markets.
Payments arrive whenever Bright Greens are sold, as income for work already done — put toward more regenerative work, cash flow through a hard season, or succession.
This income comes from the ecological work, rather than the price of what a farm produces. For a farmer, a source of revenue outside those markets matters.
The first farm in the pool.
Andrew and Meagan Lawrie have farmed Moora Plains for twenty-five years. Rotational recovery grazing. No chemical intervention. Rest long enough for native grasses to rebuild their roots and seed banks — the same principles, season after season, on the same country.
The results show up on satellite, in the soil, and in species not recorded there for decades. Moora Plains is the first farm assessed for the pool, and the example every farm that follows is measured against.
“I can’t overstate what it means to have support and vindication of what we do from people I have never met.”
Andrew Lawrie — Moora Plains
Spend a moment on the farm.
Footage shared from Moora Plains. The herd, the pasture, and the country behind the first Bright Greens.
Three steps, and the money is on its way to the farmers.
Each Bright Green matches one PIE Point, based on a historical scoring system. Prices are shown in US dollars, and GST is added for buyers in Australia.
Read and accept the terms
The Bright Green Token Sale Terms explain exactly what you are buying. You read and accept them before you pay.
Choose your amount and pay
Choose how many Bright Greens you would like and pay by card. Larger purchases can be made by invoice.
Receive your Bright Greens
Your Bright Greens are delivered to your wallet, each carrying the evaluation evidence of its batch, and you become part of the community.
A place in the community building this.
Be part of a community of people who care about the land and the people healing it. Meet farmers and join Sarah’s monthly conversations with economists, ecologists and farmers. Share what you’re learning with your own community. Your part in this goes beyond the purchase.
Everything you receive.
Your record
Your Bright Greens, and the evaluation evidence of the work behind them.
Your community
Become part of the community, with a seat at the monthly live conversations.
The farms as they join
Monthly updates as new farms complete assessment and join the pool.
Country that can carry the next generation.
Farm by farm, season by season — land that holds its water, feeds its stock, and comes back stronger from a dry year.
Integrity Earth exists to reward farmers for regenerating nature.
The best people to change the story of humanity are the people who grow our food. Their hands are in the soil. Their daily decisions either deplete the living systems we all depend on, or restore them.
When a farmer chooses regeneration — and sustains it, season after season, for decades — the results compound in ways science is only beginning to measure.
Integrity Earth turns that work into an ecological record. We call it a Bright Green.
Every Bright Green says three things: nature has value, farmers can be paid to restore it, and an economy built on wellbeing is already underway.
If that matters to you, come and build it with us.
With appreciation,
Sarah McCrumExecutive Chair, Integrity Earth
The work is already happening.Come and be part of it.
We’re starting in Australia, with an invitation to people everywhere. Choose the scale of your support and see the evidence behind your Bright Greens.
What a Bright Green is not.
A Bright Green is not a share, an investment, or a financial product. Buying one is not an investment decision. We do not promise that Bright Greens will rise in price or produce a financial return of any kind, and nothing on this page should be read as suggesting they will. Value can go down as well as up. The regulatory treatment of this category may change.
A Bright Green is not a carbon credit or carbon offset, and it gives you no rights over any land.
There is currently no market to resell Bright Greens, and there may never be one. Buy only what you are comfortable holding for its own sake.
What we offer is the opposite of a financial promise: a record of ecological work already done and assessed, and the knowledge that 72.5% of the net proceeds is shared among the farmers in the pool.
This page is general information only. It has been prepared without regard to your objectives, financial situation or needs, it is not financial product advice, and it is not an offer or invitation in any jurisdiction. Obtain independent advice appropriate to your circumstances before making any decision.